What is Digital Marketing
If you have a company website and want to reach customers online, chances are you’ve heard about the importance of digital marketing.
Valuable Business Insights
Your guide to website design, development and technology trends.
Ideas to transform your business.
Meredith Dunn | May 1, 2019 | Marketing Agency
Ray Williams | May 1, 2019 | Marketing Agency
Why Hire a Web Design Agency
With so many free website design programs out there, it’s tempting to try a do-it-yourself web design for your business.
Chloe Liggett | February 10, 2019 | Marketing Agency
The Future of Web Design Education
The Future of Web Design Education featuring a Case Study of Clemson University’s Graphic Communications Program
Alexandra Herbert | Aug 27, 2018 | Design Agency
What is UI/UX in web design?
In a world of seemingly complex tech and web jargon, it’s easy to feel lost. Good news: many of these strange words and acronyms are easy to understand.
Alexandra Herbert | July 11, 2018 | Content Marketing
What is Content Marketing?
Widely regarded as the “marketing of the future,” content marketing is one of the most effective and cost-efficient types of marketing that exist today.
Meredith Dunn | June 20, 2018 | Web Design
What is responsive web design?
Investing in a responsive site should be a no-brainer for businesses. Mobile use and mobile shopping rates are booming. As of April 2018, worldwide mobile use amounted to 3.827 billion unique users, and that number is only expected to grow through 2021.
Alex Herbert | May 15, 2018 | SEO
Is a Company Blog Worth It?
A blog is one of the best and most economical ways to get started with online content marketing. Useful web content, like blog posts, can improve your rank in search engines, helping you get seen by your target audience and potential customers.
Ryan Beck | April 15, 2018 | Technology
Technology Thrives in Greenville, SC
Greenville’s reputation as a viable alternative for high-tech entrepreneurs has bloomed in recent years and we are quickly developing a reputation as the Austin of the Southeast. At BECK, we are proud to do business in such a fast-growing hub of innovation.
Jordan Beck | October 4, 2017 | SEO
Improve Your SEO with these Basic Practices
After developing and launching a new website, it’s time to think aboutimproving search engine placement and attracting your ideal users. Much of SEO success begins with knowing your audience and their search behaviors, and properly creating content centered around those variables.
Ray Williams | September 6, 2017 | Web Design
Usability Considerations When Designing a New Website
What usability and A/B testing practices should your agency apply to your project? Here are several usability testing considerations. Read more.
Michael Beck | August 28, 2017 | Development
6 tips for selecting a custom software application developer
There’s no one size fits all approach when it comes to software development. Thus, it’s important to review an agency’s technology expertise and work approach before you begin. Here are some questions to examine when considering an agency.
Meredith Dunn | August 16, 2017 | Philanthropy
Automation Technologies that Philanthropy Should Embrace Now
During this tense and highly-competitive era, maintaining a low overhead and maximizing monetary investment is becoming increasingly crucial to survive.
Meredith Dunn | August 7, 2017 | Digital Marketing
What should your agency have in their project plan?
Part 3 of an 8 part series on selecting a digital marketing agency. To make sure your agency covers all bases, we’ve defined the necessary development steps for a successful website development project.
Ryan Beck | August 2, 2017 | Development
9 Tips for Selecting the Right Web Design Company
Part 1 of an 8 part series on selecting a digital marketing agency. A successful development project begins with selecting a qualified and fitting digital development agency.
Michael Beck | July 29, 2017 | Healthcare
Healthcare Website Development Checklist & Trends
Tips for evaluating healthcare and nonprofit websites. As well as a comprehensive website development checklist and tip for spotting trends.
Ryan Beck | July 26, 2017 | Technology
Tips for Evaluating your Digital Agency's Technology Experience
Part 2 of an 8 part series on selecting a digital marketing agency. In this post, we focus on how to evaluate an agency's technical competence.
Meredith Dunn | July 22, 2017 | Digital Marketing
5 Questions to Ask Your Digital Agency
We developed a 5 part series on understanding how to select a digital agency and how to weigh their service offering and experience to ensure your project will end with success.